PSL 8090

Consultative Selling

https://ufred.ca/courses/psl-8090/

Course description

Sales and selling have changed over the past 20 years. Social media and technology have changed buyer expectations. Buyers are more knowledgeable about products/services and only a click away from product reviews. Sales professionals are entering the sales cycle with prospects who are further along in their buying decisions. Sales professionals must adapt to the changing business environment. This course will introduce the various consultative selling approaches that sales teams deploy in multiple scenarios.