Student Stories
MKTG 1000
Introduction to Marketing
https://ufred.ca/courses/mktg-1000/
Course description
This course will deal with the fundamental aspects of market analysis, including the management of products, pricing, place or distribution, and promotion activities. Next, this course will present related topics to the understanding and application of marketing. Finally, this course will provide a basic understanding of customer satisfaction, a measurement that is necessary for an organization to survive. By the end of this course, students will understand the importance of the marketing function to any organization.
Explore programs with this course
Credits and course categories are specific to each program.
- BusinessView Program
Associate Degree in Business Administration
Cover the basics of business and management with our ADBA program.
- Year 1 courses — 3 credits
- BusinessView Program
Bachelor of Business Administration
Start your career in business with a stackable credential that introduces foundational knowledge.
- Year 1 courses — 3 credits
- TechnologyView Program
Bachelor of Computer Science
Our computer science program helps you build real-world technical expertise and the problem-solving mindset that employers value.
- General electives — 3 credits
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